Visibility Audits

AI visibility measurement

Be visible when your buyers are asking AI

Your potential buyers have added ChatGPT, Gemini, Claude and Perplexity to how they research a purchase. When one of these engines is asked which vendors to shortlist, it confidently names a handful. Being on that list matters more than the traffic numbers suggest. Adobe, measuring more than a trillion visits to US retail sites, found AI-referred traffic converted 42% better because the engine has already done the qualifying. If you're not among the shortlist, you're not even being considered, and you won't see the loss in your analytics.

We find out where you stand. Fix what's keeping you out of the answer, and prove the fix worked.

One buyer question, one engine answer

Run 03 · logged

Which vendors should we shortlist?

Three vendors come up most consistently across recent write-ups:

  1. 01 A competitor you know
  2. 02 A competitor you don't
  3. 03 Your company

Cited from

yourdomain.com/adr-guidereview site listicleanalyst write-up

Visibility is not one problem, it's four

Before an engine recommends you, four separate things have to happen:

  1. 01

    Retrieved

    The AI engine needs to find your page. This fails when your site turns AI crawlers away, or if your pages get built in the visitor's browser and there is nothing for the engine to read.

  2. 02

    Cited

    The engine needs to use your page as a source. This fails when there is nothing on the page that directly answers the question that's being asked.

  3. 03

    Named

    Your company needs to appear in the answer itself. In many cases, your page gets used as a source of information, while the answer goes on to recommend someone else.

  4. 04

    Recommended

    You want to be one of the vendors the engine actually puts forward. This rung is decided by reviews, analyst coverage and independent write-ups rather than by anything on your own site.

Fix it, prove it, maintain it

We restructure your content so engines can extract it, clean up the signals that identify you, open access to the crawlers that matter, and help you build the third-party presence that decides recommendation. Then we find out which of it worked, by holding a set of prompts and pages back untreated. If the treated set moves and the held-back set doesn't, the work caused it. You finish knowing which levers move your numbers, and you're able to pull them without us.

See where you stand

Tell us your domain and we'll run the first pass, then come back with what we find.